Even if you don’t realize it, everyone deals with trademarks on a daily basis. “Trademark” is another way of referring to brands. Consumers’ purchasing decisions are influenced by trademarks and the reputation such brands represent. It is important for business people to have an understanding of why trademarks are important assets and help grow their business.
Registration of trademark serves an important purpose in line of securing a trademark from being misused. In order to observe the importance of registration, we need to look at the Benefits which are conferred through registration. One can obtain relief in respect of infringement of the trademark in the manner provided by the act. Another way of observing the importance of registration is to consider drawback of not being a registered user. This can be explained through section 27 of the Trade Mark Act, 1999 which talks about “Passing Off”. This section explains that, no person shall be entitled to institute any proceeding to prevent, or to recover damages for the infringement of an unregistered Trademark.
Tax Baniya will help you in all your requirements regarding the registration of your brand and trademark / logo. Our Business advisors will give solutions to all your queries regarding the trademark registration and help you to take your decisions and finalise your brand and logo easily. Tax Baniya started with the simple idea that doing business in India should be very easy. Our growing team of young hard-working professionals is our biggest asset. Our team puts the consumer first, and work meticulously to ensure that documents are filled correctly and swiftly. Tax Baniya is leading Registration Service Provider and acts as a Consultant in Mumbai, Delhi, Chennai, and Bangalore and across India.
Advantages of Trademarks / Brand / Logo Registration for Businesses
- Trademarks are an effective communication tool.
- Trademarks allow businesses to effectively utilize the Internet and social media.
- Trademarks can make hiring easier.
- Distinguished recognition
- It provides legal protection against the fake and fraudulent products
- It creates an intangible asset for the owner, which has an ability to be transferred, sold or franchised.
- Trademark creates trust and goodwill in the minds of the customer because of which many customers are loyal to the product.
Filing of application for trademark registration includes getting logo / brand / mark from Client and then suggestion to amend the same depends upon search report on availability of the same and then execution and signature of power of attorney and then filing of final application with department.
*Entities like Partnership firm, Pvt Ltd and LLP who are eligible but not registered under MSME act need to pay Rs. 9,000/- as Govt Fees instead of Rs. 4,500/- hence we suggest to register under Udyog Aadhar (MSME) and avail benefit of reduced govt fees of Rs. 4,500/- at an extra cost of Rs. 999/-.
- Executed and stamped POA & Application receipt
- Search report on availability of mark
- Copy of journal of published mark
- Registration Certificate
STEPS TO REGISTER TRADEMARK / BRAND / LOGO
Trademark Search & Prepare Power of Attorney
File Trademark Application & Start using TM
TM Application Allotment & Examination by Department & Reply to Objection, if any
Trademark Journal Publication, TM Registration & start using “R” , valid till 10 years